Website Usability

Website Usability means to design a website with the2. Engaging, Clear and well written text.
visitors in mind from the outset. In today's world of3. Appropriate images that don't overwhelm the
web design, web designers have to take a lot ofpage.
considerations into account when designing a4. Easy to find contact information.
web-site, the main being usability.5. Easy to use contact / feedback forms.
Website Usability is all about the visitors' experience6. Consistent design and style throughout the
when they visit and use your website. Whenweb-site design.
designing a website, the designer should base theIn experienced hands, HTML (Hyper Text Markup
whole design and implementation around websiteLanguage) combined with CSS (Cascading Style
usability. A lot of design agencies design web-sites toSheets) allows complete freedom to achieve website
be very graphical, showing lifestyle shots and not ausability.
great deal of text based information and fact.Technically the process of website designing can be
Potential customers are searching the internet forquite difficult. While designing a website, a designer
information, not for images. The look and feel of ashould keep in mind that not every visitor will view
web-site along side quality text content is verythe website in the same circumstances. The display
important in website design.of the page may change according to the browser,
Successful website usability is the presentation ofmonitor size, and display settings.
information on the page, with a professional designDesigning your web-site in HTML and CSS, and
that will engage with the visitor and leave them withfollowing W3C guidelines, can help reduce the
a lasting impression, or even better, persuading themdifference in the appearance of your web-site across
to contact or purchase from you.different platforms.
Good web-site usability practice doesn't mean youIn my experience, a user friendly web-site has a
should exclude dynamic content such as flash orprofessional, clean design accompanied with
images, it is simply important to make it relevant toinformative text that is well written for humans and
the information contained on the page.not search engines.
Essentially you want to make it easy for them to doFlash and other animations do make a nice feature on
what they want to do on your website and find theweb-sites, providing they don't overwhelm the rest
information, facts or prices that they need. Enhancingof the page or the design.
the website usability means that you are maximizingAll web designers should take web-site usability into
your presence on the internet.account before starting with a design on the
Some of the factors of Website usability include:computer.
1. Simple Navigation between pages.