| Website advertising and marketing has become a | | | | find the way. |
| blooming industry on the Internet. Ecommerce deals | | | | Destination pages provide the information, which site |
| with obtaining and retaining customers online and | | | | visitors are looking for. The home page is the vital |
| making a profit at the time of delivery. From the | | | | navigation page. So it needs to provide as much as |
| time when e-commerce took the place of traditional | | | | possible links to the various Web sections. The Web |
| shopping, websites and their designing aspects have | | | | strategy determines the links from the home page to |
| gained enormous significance. A website which is well | | | | the site sections. There are various types of links |
| designed can bear fruit for an e-commerce portal | | | | available such as individual links, category links, |
| than any other marketing schemes. | | | | animated links and so on .A visitor may click any of |
| A person about to build a website must first | | | | the links to reach his required web page. |
| concentrate on gathering the content for his site. | | | | Another essential thing that a person building an |
| The content plays havoc on the internet because the | | | | ecommerce website design portal is the application of |
| driving force for a person visiting a site is his hunger | | | | various verbs such as download, apply, compare, |
| for information. The home page of a Web site, | | | | discover, etc. which aids the site visitors to find |
| Intranet or portal is the most important page. . It | | | | immediately the link to start their state of affairs. |
| briefs the site visitors about the kind of information | | | | Moreover, the process of registration must be easy. |
| they may receive his site. A website design which | | | | In order to tempt more people to sign up, the |
| can do most for an ecommerce portal is the use of | | | | person should have a member's only section with |
| links. | | | | valuable content, discussion boards, electronic |
| Then the person must put emphasis on the layout. | | | | journals, etc. A registered member of his site should |
| The layout must be clear and easily comprehendible. | | | | obtain news and information from him regularly. |
| The home page acts as the entry point through | | | | Then any visitor must be able to provide feedback |
| which visitors can move on to their respective | | | | easily by just filling up a feedback form. Nonetheless, |
| sections. The home page should not be overloaded | | | | an ideal ecommerce website design portal should |
| with informations, rather it must offer a couple of | | | | always have some kind of advertising. A limited time |
| links which the visitors can access easily and reach | | | | discount, a free additional feature, two for one, etc. |
| their destination pages. There are two types of | | | | are examples of promotional advertisements. |
| pages, which apply to any Web applications such as | | | | Thus the various tips available help a person to |
| Web sites, Intranets and portals. Those are | | | | successfully design a website by using ecommerce |
| navigation pages and destination pages. Navigation | | | | portal. Building a website is like building a house. It |
| pages allow site visitors finding out the options to | | | | encompasses proper planning and architecture. |