| Business has drastically changed over the last decade | | | | get your business leads from another source (not |
| or so, pushed forward by technology - it was not | | | | from the internet), you telephone your prospective |
| long ago that computers were classed as a hobby, | | | | clients, you go out and meet with them, you give |
| something that geeks played with. I remember | | | | them a nice glossy expensive brochure then you |
| myself visiting a computer club on a Wednesday | | | | leave - one of the first things most prospective |
| evening travelling to the centre of Birmingham to | | | | clients will then do is look you up on the internet (If |
| meet with fellow geeks in the back room of a pub | | | | they have not already), take a look at your website |
| to mess with and discuss computers and computer | | | | to learn more about you, to get a better feel about |
| programs. | | | | you - But hey, they then cannot find a website, they |
| Jump back to today and now even grandparents | | | | cannot find anything about you on the internet - it is |
| have Facebook and Twitter pages or email more | | | | as if your business does not exist - This then puts |
| than they use the telephone. | | | | instant doubt into their minds - Not Good. Even the |
| The world has changed and the internet has made it | | | | simplest 3 page websites can help to add substance |
| a much smaller place - But the social aspect is only a | | | | to your new business efforts. |
| very small part of this. The internet has revolutionised | | | | Okay so your business is great, your product is great |
| business - for example: You could decide that you | | | | but your location is not - You are not on a main road |
| want to say, own a shoe shop - now 20 years ago | | | | into the city, instead you are at the back of an |
| this would have cost you a fortune and taken | | | | industrial estate where at best two cars past you in |
| several months to set up. You would have had to | | | | a day. You could have the best product in the world |
| find premises in the right location, paid for shop | | | | and sell it for the best price, but if people do not |
| fitting, bought a large amount of stock had to | | | | know about it, they cannot buy it, get your website |
| employ staff to manage the shop, etc... | | | | right and people will come flocking to your business |
| But decide this today and you could be up and | | | | So your convinced - You own a Business, therefore |
| running with a webshop by next week, having spent | | | | you need a website. |
| less than 1,500 pounds and instead of selling shoes to | | | | Pay a professional or Do It Yourself? |
| people in your local village you could be selling shoes | | | | Many business owners then make the decision to |
| to people all over the UK. | | | | design and build their website themselves to save |
| Now for whatever reasons, I come across people in | | | | money - after all, how hard can it be? |
| business every day that do not even think they | | | | There is much more involved in building a website |
| need a website. | | | | than many people think - The design and visual look |
| Do I Need A Website? | | | | of it, the construction of it and then how it is |
| Are you in business? - If yes, then YES you do need | | | | marketed. - A professionally designed website will do |
| a website. | | | | much more for your business than a DIY one, a well |
| So why do you need a website? | | | | built site will rank better with the major search |
| Businesses need websites for many different | | | | engines such as Google and as for cost, you may be |
| reasons, reasons such as: Substance or Traffic. | | | | quite surprised that paying a professional to design |
| Okay, so you think you do not need a website, you | | | | your site is actually a lot cheaper than you think. |