| Let's find out the pros and cons for both web design | | | | require flash knowledge and access to a Flash |
| and flash design, then decide which is the preferred | | | | program, as well as the Flash files. If your website |
| or 'our recommended' choice of the two. | | | | was built using standard web design then your |
| First let's set a case study. We're looking to build a | | | | website designer could easily include editable sections |
| website for an artist and he has outlined a few goals | | | | and set up a special program so that you can edit |
| for us to keep in mind. He wants his to be... | | | | and change your website without worrying about |
| Very attractively designed | | | | breaking it! |
| Both web and flash design can easily achieve this. We | | | | Interactive for the user |
| often use a combination of the two to create | | | | This is where Flash can really shine! User interaction |
| maximum appeal for our clients websites. Ultimately | | | | can be taken to the maximum from use of simple |
| we would suggest that Flash is much easier to use | | | | web forms to full on games. Website design can also |
| when designing a creative structure. | | | | offer ample user interaction functionality but not |
| Search engine friendly | | | | quite to the standard of Flash. |
| Unfortunately Flash has zero scope for search engine | | | | So Web Design or Flash Design? |
| optimisation. Flash is inserted as a.swf file and any | | | | Well from the case study above we would |
| text contained within the flash file cannot be read by | | | | recommend using web/html design as it offers |
| search engines. Website design uses html which is | | | | everything Flash has to give plus much more. Search |
| perfect for optimising a website. Search engines such | | | | engine optimisation is very important for the long run |
| as Google and Yahoo! can read all of your html which | | | | so its not a good idea to neglect it. Web design also |
| will contain your content rich text. | | | | provides control for the client so that they can make |
| Easily editable for frequent updates | | | | their own updates without having to go back to the |
| Again you are very limited with Flash, if you would | | | | website design company. |
| like to update your website regularly. You would | | | | |