Web Design - The Importance of a Good Client Relationship

I always find it interesting as a web designer to noteOn the other side of the fence are the more casual,
the vast differences between clients, not just inhomely clients. Probably the owner of a local business
terms of personality and culture, but in terms ofand a bit more outgoing. I have had experiences
responsiveness, urgency, concern and adaptability. Ofwhere I've been invited in to meet the family and
course, any competent web designer must have thesuch, good stuff - as long as it doesn't get too cosy!
latter in abundance. Clients are known to changeThe real test of a web designer is when things don't
ideas, targets and opinions often; and why not, it'sgo to plan. The client rejects a design, has a new
their business and if a web designer is providing aidea, decides they want something extra - the list
service, he or she is expected to be able to changegoes on. This is really when a web designer earns
what they are willing to deliver.their money. The client isn't an expert, you are and
From my experience, there are two distinct ends ofthey are literally thinking about what is best for their
the spectrum. There are the clients who are verybusiness. What may seem a quick list of simple
businesslike; they use phrases like 'please advise' andrequests to them may in actual fact turn out to be
'going forwards'. These are the kind of clients whoridiculously hard. But this isn't the time to throw a
will probably set out a very structured specificationstrop or begin to cut corners. It's a time to realise
and that is exactly what they want you to deliver.that a good client relationship is one where the client
They have high expectations in terms of turnaround-knows that the web designer can fulfill all their of
and- although not necessarily quick to providerequirements. The funny thing is, the clients which
responses and feedback, they definitely expect youlove you and recommend you the most are exactly
to be on the ball as you are providing the service.these sort of clients.