| The World Wide Web is build on standards...and your | | | | standards. Your site will most likely load faster, it will |
| web site needs to adhere to these same standards - | | | | display correctly on more browsers on more |
| particularly if you want to garner the most traffic | | | | computers, and it will be accessible to users with |
| possible to your site. If you're looking to develop a | | | | disabilities. |
| quality website, you need to know more about Web | | | | You can go to: and enter your web site address - |
| Design Standards. In today's difficult economy, it's | | | | and even list specific pages - and find out exactly |
| not always possible to shell out hard earned money | | | | how your pages stack up. The Validator will show all |
| to pay for a web design company to develop even a | | | | the errors and warnings on your pages. Errors |
| simple website. Nevertheless, the importance of | | | | definitely need to be addressed, as they are more |
| information on the Internet is increasing as people | | | | serious violations of the standards. Warnings are |
| rely more and more on online information before | | | | often minor that, even though the page does not |
| deciding to purchase or invest. The key to success | | | | pass the validation process, it will still display and |
| of most businesses lies in online marketing. And with | | | | operate properly. Warnings often have to do with |
| today's trend -- everything comes with a | | | | embedding YouTube or Flash videos, or some other |
| "do-it-yourself" tag -- why not develop a website on | | | | non-standard content. |
| your own? If you do, you'll want to make sure you | | | | If your site uses JavaScript or Cascading Style |
| adhere to the standards. | | | | Sheets (CSS), you'll want to make sure that you are |
| Web design standards tend to relate more to the | | | | using those correctly as well. |
| technical aspects and formal standards used by the | | | | If you run a professional site, web design standards |
| World Wide Web Consortium, known as W3C. Over | | | | can put you in a niche that is above the other basic |
| the years, these experts have formulated a set of | | | | websites. How is this? Well, Web standards also play |
| guidelines and practices to help developers build | | | | a very important role in the world of SEO. It is part |
| quality websites through web design philosophies and | | | | of the bridge that connects users to search engine |
| methods. A website is indirectly influenced by various | | | | savvy websites and makes them more accessible to |
| factors that rule the Internet. In addition to the W3C, | | | | everyone. And, Website optimisation can work well |
| other standards that can impact your site include The | | | | for you in terms of monetization if you follow these |
| IETF (Internet Engineering Task Force), The ISO | | | | standards. A site that is better optimized is more |
| standards, ECMA international standards, The Unicode | | | | likely to get better search engine rankings, and in |
| Consortium's UTR (Unicode Technical Reports) and | | | | turn, has more traffic driven to that site. So, the |
| IANA's (Internet Assigned Numbers Authority) | | | | potential to increase sales, or benefit from AdSense |
| number and name registries. | | | | campaigns is much greater. |
| There are many benefits to complying with the | | | | |