| Graphics and images form an integral part of website | | | | Almost every custom web site design company in |
| designing. Graphics have an engrossing appeal and | | | | India use different image formats. These image |
| that’s why they attract more and more visitors. | | | | formats consume less space and take less time while |
| But, due to expensive bandwidth and time-consuming | | | | downloading. One of the most popular formats used |
| downloads; it has become essential to compress data | | | | is the Graphic Interchange Format or GIF. GIF |
| and images. Compressing data means the ability to | | | | formats support 8-bit color palettes and keep files |
| crunch an image or text into a smaller size. | | | | relatively small. Most Ecommerce website design |
| Compressing images or graphics makes use of special | | | | companies in India use GIF format in the designing |
| algorithms to measure pixels. The pixels are used as | | | | because many image files can be compressed into a |
| single items in a compression method. | | | | single GIF file, especially if an animation is created. |
| A compressed image consumes less storage space. | | | | Apart from GIF formats, JPEG formats are widely |
| The bandwidth required is also less compared to | | | | used in websites. JPEG format can compress an |
| uncompressed data. There are two fundamental | | | | image file a 100 times than the original size. A custom |
| methods for compressing data: | | | | web site design company in India easily controls the |
| - Lossless method | | | | compression elements of JPEG files. The complicated |
| - Lossy method | | | | drawings and images do not lose their overall quality |
| The Lossy compression technique is preferred by | | | | and the download speed is quite faster than other |
| most companies specializing in custom web site | | | | file formats. |
| design India. It is mainly used for crunching graphics, | | | | Ecommerce website design in India includes many |
| audio and video signals. Images compressed using | | | | elements in an ecommerce website including shopping |
| lossy technique may have lower resolution and | | | | carts, images and even video. Usage of compressed |
| sharpness than the original. In case of audio and | | | | images and videos requires less bandwidth and less |
| video, the lossy technique compresses to 5 percent | | | | storage space. |
| of original size. | | | | |