| Successful web design is all about delivering a positive | | | | found what they're looking for will have a very fast |
| user experience from the second a visitor lands on | | | | and high bounce rate. |
| your website. In truth, with visitors deciding whether | | | | Design the site for a clean and uncluttered look - A |
| to stay or bounce off of a website within the first | | | | clean looking site with limited use of images is likely |
| three to seven seconds, making a favorable | | | | to load quickly and convey vital information to visitors |
| impression immediately is vital. Here are some | | | | in a straightforward manner. Heavy image use and a |
| essential web design tips that focus on providing a | | | | design that is all over the board will make visitors |
| positive user experience which will keep visitors on | | | | wait and then overwhelm them. Starting off with |
| your site and improve the chances for conversion: | | | | two strikes within seconds doesn't leave much room |
| Build the site to load as fast as possible - Getting | | | | for error for the rest of the visit. |
| your visitors to your website as quickly as possible is | | | | Simple and clear navigation - Make sure that |
| one of the most important aspects of successful | | | | important links are easy to find on every page of the |
| web design. Splash pages and Flash may look great | | | | site. This is especially true for the conversion process. |
| but if they're forcing visitors to either wait or work | | | | When visitors make the decision to buy, they should |
| to access your site you're going to lose a large | | | | be able to start the process immediately from any |
| percentage of them. Loading time is now part of | | | | page on the site. Once started, navigation through |
| Google's ranking algorithm so slow speeds will hurt | | | | the process should be as simple as possible. |
| there as well. | | | | Look out for broken links - The dead end of broken |
| Put keyword-relevant content above the fold - | | | | links causes frustration and decreases the site's |
| Visitors want immediate assurance that the site they | | | | credibility. Monitor the site and fix links immediately. |
| have landed on is relevant to their search. For that | | | | A great first impression and a positive user |
| reason, compelling content related to the search term | | | | experience are the keys to running a successful |
| should be the first thing a visitor sees when they | | | | website. To make sure that your website is delivering |
| land. A site that delivers a confusing first impression | | | | on both. |
| or makes visitors scroll down to see if they have | | | | |