| Each website is built for a different purpose, which | | | | and data is retrieved from it each time a user |
| could be to sell a business' products online, or simply | | | | accesses the content managed website.A content |
| as a brochure to show potential customers what a | | | | management system is suitable for all types and |
| business does, and then to attract them to | | | | sizes of businesses, and it can be used to drive all |
| contacting the business for more information.This | | | | types of content, including text, documents, sound, |
| article aims to describe the differences between a | | | | video and much more.ADVANTAGES OF A |
| static website and a content managed website using | | | | CONTENT MANAGEMENT SYSTEM |
| a content management system by describing the | | | | Content can be changed on the website as |
| benefits and disadvantages to SME's (small and | | | | frequently as is needed, without having to use a |
| medium sized enterprises.)We hope that this article | | | | website designer or know HTML code.Changes can |
| helps both business users, and other website design | | | | be made immediately due to a much shorter change |
| firms to understand more the difference between | | | | processCan be cheaper than a static website in the |
| these two types of website.A STATIC WEBSITEA | | | | longer termEasier to budget for ongoing costs than a |
| static website is a website that is designed, created | | | | static website |
| and then hosted by a website designer and is usually | | | | |
| programmed using a static language like HTML or | | | | DISADVANTAGES OF A CONTENT MANAGEMENT |
| XHTML. Once the website is online, any changes that | | | | SYSTEM |
| are needed require a website designer, or someone | | | | Initial cost is normally higher than a static |
| that knows how to edit, create or delete web | | | | websiteMay be slightly slower for users on low |
| pages.Typically, static websites are much simpler to | | | | bandwidths than a static websiteTraining may be |
| create a content managed website, due to the fact | | | | needed depending on the complexity of a content |
| that no database needs to be created.ADVANTAGES | | | | management system |
| OF A STATIC WEBSITEThere are a number of | | | | |
| advantages of static websites over a dynamic, | | | | CONCLUSIONThis article has aimed to describe the |
| content managed website for SME's, dependent on | | | | advantages and disadvantages of both a content |
| their business: | | | | managed website using a content management |
| Less cost involvedSimpler to create and hostQuick | | | | system (CMS) and a static website.Both of these |
| to download on lower bandwidths | | | | types of website offer various benefits over each |
| | | | other, however it is becoming increasingly evident to |
| DISADVANTAGES OF A STATIC WEBSITE | | | | Strawberrysoup, that SME's want to be able to look |
| Could cost you more in the long run depending on | | | | after their own website, without having to ask a |
| the frequency of the updatesLong change process | | | | website designer to make changes to their |
| as you have to wait for a website designer to have | | | | website.New technologies are being implemented on |
| the time to make your changesNot as much | | | | an almost weekly basis which is allowing web |
| functionality, so you website could be lacking against | | | | designers and web agencies to create and install |
| your competitors | | | | content management systems quickly and therefore |
| | | | with less of a cost implication to their |
| A CONTENT MANAGEMENT SYSTEM FOR A | | | | clients.Strawberrysoup has their own proprietary |
| WEBSITEIf a business decides that they want to sell | | | | content management system called StrawberrySite |
| their products online, update their website content | | | | which is a modular based content management |
| when they need to and capture customer details, | | | | system allowing SME's to choose which aspects of |
| then a content management system is more than | | | | the system they need, such as bulk email, |
| likely to be the best solution.A content management | | | | e-commerce, news stories or job postings.ARTICLE |
| system is a system that allows users to add, edit, | | | | AUTHOR: Neil Dennis |
| update and delete their website content quickly and | | | | WEBSITE: Dennis is a partner at Strawberrysoup, a |
| easily through the use of an administration section on | | | | web design agency with offices in Chichester and |
| their website and a database (usually MySQL, MSSQL | | | | Bournemouth.Strawberrysoup specialises in creative |
| or Access.) Content management systems use | | | | website design, content management systems, |
| server side scripting languages such as PHP, ASP or | | | | search engine optimisation, search engine marketing |
| ASP.net.The database is used to store information | | | | and graphic design. |
| that the user enters via the administration section, | | | | |