| In business world, you need a professional image, a | | | | confused and difficult to find the information. Also, |
| professional sales team. Similarily, as one of your | | | | using CSS or Javascript can provides similar effect |
| company member, is company website performs in | | | | but can keep the design consistency. |
| professional fashion? Company website is your online | | | | #4 Visitor Counter |
| sales team, do you know how professional it is? | | | | Put a visitor counter on the web site. This can let |
| #1 You have a beautiful website background? | | | | visitor know how many people visit the website |
| In personal website, we can always find some | | | | before, get their attention and build up their |
| beautiful background image or eye-catching | | | | confidence. This look true, but we suggest you to |
| background color. In some company websites, they | | | | take it off. |
| also use some company photo, factory photo or | | | | Actually, these counters are not accurate and can be |
| product photo as the website background. Actually, it | | | | trigger manually, no one will believe these counters. |
| is not the right way to do. The right way is "Make it | | | | Why don't put a testimonial with a real customer |
| simple". | | | | name instead of this counter? |
| You will never find a background image in Yahoo, | | | | #5 Under construction |
| Google. People visit your website is looking for | | | | Have you see those "Road Construction" image? Or |
| information not the beautiful background. Moreover, | | | | those "Under construction, please come back later"? |
| the background image have disadvantages: loading | | | | Dont waste your visitor time. If your webpage has |
| time will be longer and distract the visitor attention. | | | | not finish, take it away. I can't remember have I try |
| Think again what information the background image | | | | "come back later". |
| can bring to your customer? If no, take it off. | | | | If you really need to put this "Under Construction", |
| #2 Full of image | | | | we can give you some suggestion. You can package |
| Dont make your webpage in full of image. Use image | | | | it to become a re-visit event, for example: |
| only if image can present more clear than text. For | | | | - On which day the web page open, the first 100 |
| example, you can use image to present the order | | | | visitors complete the registration can get a free gift |
| process. Size of those images should be small | | | | or discount. |
| enough, you can take a look on the article about | | | | - Raise the visitor curiosity, tell them what surprise |
| "Image Optimization". | | | | they may get once the webpage open. |
| Remember, company website is not a comic. | | | | - Make it like a fiction. Everyday you put some |
| #3 Page Frame | | | | additional information on it, make the visitor re-visit. |
| Many websites use frame to make the navigation | | | | This can greatly encourage the visitor to visit again. |
| easier. However, more and more website designers | | | | Remember, no one like those boring "Under |
| dont use frame in the design. It is because frame will | | | | Construction". Turn it into a marketing event. |
| distort the whole design and also make the visitor | | | | |