| In business world, you need a professional | | | | information. Also, using CSS or Javascript |
| image, a professional sales team. Similarily, | | | | can provides similar effect but can keep the |
| as one of your company member, is company | | | | design consistency. |
| website performs in professional fashion? | | | | |
| Company website is your online sales team, do | | | | #4 Visitor Counter |
| you know how professional it is? | | | | |
| | | | Put a visitor counter on the web site. This |
| #1 You have a beautiful website background? | | | | can let visitor know how many people visit |
| | | | the website before, get their attention and |
| In personal website, we can always find some | | | | build up their confidence. This look true, |
| beautiful background image or eye-catching | | | | but we suggest you to take it off. |
| background color. In some company websites, | | | | |
| they also use some company photo, factory | | | | Actually, these counters are not accurate and |
| photo or product photo as the website | | | | can be trigger manually, no one will believe |
| background. Actually, it is not the right way | | | | these counters. Why don't put a testimonial |
| to do. The right way is "Make it simple". | | | | with a real customer name instead of this |
| | | | counter? |
| You will never find a background image in | | | | |
| Yahoo, Google. People visit your website is | | | | #5 Under construction |
| looking for information not the beautiful | | | | |
| background. Moreover, the background image | | | | Have you see those "Road Construction" image? |
| have disadvantages: loading time will be | | | | Or those "Under construction, please come |
| longer and distract the visitor attention. | | | | back later"? Dont waste your visitor time. If |
| Think again what information the background | | | | your webpage has not finish, take it away. I |
| image can bring to your customer? If no, take | | | | can't remember have I try "come back later". |
| it off. | | | | |
| | | | If you really need to put this "Under |
| #2 Full of image | | | | Construction", we can give you some |
| | | | suggestion. You can package it to become a |
| Dont make your webpage in full of image. Use | | | | re-visit event, for example: |
| image only if image can present more clear | | | | |
| than text. For example, you can use image to | | | | - On which day the web page open, the first |
| present the order process. Size of those | | | | 100 visitors complete the registration can |
| images should be small enough, you can take a | | | | get a free gift or discount. |
| look on the article about "Image | | | | |
| Optimization". | | | | - Raise the visitor curiosity, tell them what |
| | | | surprise they may get once the webpage open. |
| Remember, company website is not a comic. | | | | |
| | | | - Make it like a fiction. Everyday you put |
| #3 Page Frame | | | | some additional information on it, make the |
| | | | visitor re-visit. This can greatly encourage |
| Many websites use frame to make the | | | | the visitor to visit again. |
| navigation easier. However, more and more | | | | |
| website designers dont use frame in the | | | | Remember, no one like those boring "Under |
| design. It is because frame will distort the | | | | Construction". Turn it into a marketing |
| whole design and also make the visitor | | | | event. |
| confused and difficult to find the | | | | |