| Unlike pop ups, pop under ads appear once you close | | | | Projection - Have your image in a fixed position, so |
| a web page, so it actually doesn't obstruct a viewer | | | | that when you scroll down, the content also scrolls |
| from viewing his web page, and doesn't annoy the | | | | down. But not the image, which is a compromise |
| web user. As he/she would get to see such ads only | | | | between the two formats above. |
| after he closes the web page. If a user is interested | | | | You also have an option of making your ads appear |
| in the pop under ad soon after he closes the | | | | once in a while. They allow you to specify that the |
| currently viewed web page, he gets hooked to it. | | | | particular visitor only sees the pop unders once every |
| Such pop under ads are considered to pay better | | | | few days! A good Internet advertising agency allows |
| dividends. Most Internet users have become quite | | | | you to target pop under ads to your audience. You |
| accustomed to closing pop ups before they actually | | | | also get to choose which pop under advertising you |
| load. As these load in the back ground, they'll receive | | | | wish to display. Such Pop under ads can usually be |
| better pay outs and less interference, thus giving the | | | | run along with a banner ad campaign, dependant |
| advertiser ample time to view his current page and | | | | upon the relevant agency guidelines. Make use of |
| then the advert too. The sooner a user clicks on an | | | | both banner and pop under advertising together. This |
| advertisement, the more effective that | | | | way pop unders have overcome the disadvantage of |
| advertisement is. | | | | pop ups. How are pop under ads created? If that's |
| Three basic ad formats available: | | | | what's pondering in your mind? Here's how they are |
| Titled background | | | | created. These are basically bits of content which is |
| Pillar | | | | embedded in the site and carefully positioned via CSS |
| Projection | | | | above other content. Thus by adding a script you |
| Titled background - such images fills in the whole | | | | can make them appear as small windows and offer a |
| background and it moves as you scroll up and down, | | | | "close" functionality. |
| some do believe that such formats wreck the design | | | | Web browser companies put this technology into the |
| of a web page. | | | | web browsers over the objections of the entire |
| Pillar - Here the image remains on top of the | | | | computer security community. Basically, pop-under |
| background and as you scroll down the back ground | | | | ads load behind the open browser window and will be |
| image disappears towards the top. In contrast to the | | | | shown as soon as you close the page your looking |
| earlier format it's not that intrusive and certainly not | | | | at, with out actually obstructing what you are |
| ruining a webpage design too much; it blends with the | | | | diligently looking at. Reach out to online pop under |
| design. | | | | advertising service. |